TipTop, a real-time, semantic, social, search solutions provider, has brought together the best of real-time search, social media and comparison shopping for this gift giving season with its 2009 Holiday Search Special.

Following on the heels of TipTop Shopping’s successful launch, the unique Gift Guide site at http://ftt.nu/gifts presents the Top 50 Gifts for 2009. TipTop’s semantic engine analyzed tens of millions of tweets to determine the top gift items based upon frequency, relevancy to holiday gift-giving, text sentiment scores, and the quality of the messages themselves.

Some top gifts by category this year are:
# Animal: Dog, ZhuZhu, Cat, Horse
# Unusual: Tattoo, New Baby, AK-47, New Brain
# Boring: Money, Gift Card, Certificate, Furniture
# Electronics: HDTV, Laptop, Macbook, GPS, Kindle, Flipcam
# Smartphones: iPod Touch, iPhone, Backberry, 3GS, Droid
# Jewelry: Watch, Ring, Diamonds, Necklace, Earrings
# On-The-Go: Car, Ticket, Bike
# Toys & Games: Guitar Hero, Legos, Wii, PS3, Xbox 360, Ball
# Clothing: Snuggie, Shoes, Dress, Boots, Shirt, Hat, Coat, Socks

For each gift item, TipTop also computed an aggregate sentiment by identifying positive Tips, negative piTs, and neutral messages.

For example, the piT sentiment around gift items such as “sweater”, “boots” and “droid” is hovering around 20%. On the other hand, the sentiment in TipTop Search at http://FeelTipTop.com around gift items such as “Dress”, “GPS” and “CD” is 45% positive.

Analysis of tweets also revealed what all folks plan to do and where all folks plan to travel over the next few weeks. Some of the top activities people are most excited about this year include Shopping (33% Tips & 13% piTs), Sleep (46% Tips &% 7 piTs) and Disneyland (52% Tips & 95 piTs). Places where people do not have that many good things to say about spending their holidays include My House, Your House, and My sisters. My Parents is the top place to stay, sentimentally speaking at 44% Tips and 14% piTs. .

According to TipTop’s analysis of tweets, places people are most looking forward to spending time in are Phoenix, Paris, Miami and Australia. Lots of people are going to New York, Las Vegas, and England but they don’t seem to be tweeting as joyfully.

For more information about TipTop’s 2009 Holiday Search Special and how results were determined, please visit TipTop’s blog at http://blog.FeelTipTop.com. If you are interested in researching, comparing product reviews and ratings, or purchasing any of the thousands of gift ideas, please check out TipTop Shopping at http://ftt.nu/shopping.

Source: TipTop Technologies

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This entry was posted on Sunday, December 20th, 2009 at 2:47 pm and is filed under Federated Search, News, Realtime, Semantic. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.