Twingly Channels Help Internet Users Manage the Wildly Out-of-Control River of Real-time Conversations

It is a social meme-tracker that enables social filtering on top of feeds and real-time search.

Here is the invite code for 300 of your readers to try out the Channels.

Invite URL: http://tw.ly/ase

Invite Code: ALTSEARCHENGINES

Twingly, creators of the popular microblogging search tool and blog ranking system Twingly.com and its moderated trackback enterprise service for large websites Twingly Blogstream, unveiled its newest product Twingly Channels (also referred to as “Project Shinobi”) today at the Future of Web Apps (FOWA) conference, which is being held September 30 to October 2 at London’s Kensington Hall.

Twingly Channels is a unique ’social meme-tracker’ that fuses real-time search, news aggregation, and filtering with a social space for people with similar interests. Twingly Channels help people cut down on information overload on the Web and taps into topics, conversations and other content of interest.

People can create a Twingly Channel on any topic area (as broad or specific as they want) and define the search terms for that topic. Twingly then uses its search power to provide an RSS stream of the relevant posts, tweets, updates, and news. Feeds are continuously ranked using Twingly’s proprietary ranking algorithm and are displayed in both real-time updates and most popular for that selected topic.

More than a real-time search, Twingly offers a dynamic social experience that connects people who share specific interests and allows them to collaborate to achieve the best results. People can invite others into their channel to monitor the topic, as well as add keywords and help shape the results streams. Channel creators and subscribers can comment on any incoming content to spark discussions. Users can also ‘like’ items to boost their ranking in the popular stream, thus leveraging the collective intelligence of a group of people with shared interests.

“We’re all plagued with information overload on the Web. Twingly Channels lets people cut out the noise of online search and the real-time web — to instantly see what news and content to spend time on,” said Twingly CEO, Martin Källström. “By following topics rather than bloggers or outlets, Twingly simplifies the challenge of RSS, social search, and the real-time web.”

Twingly Channels can also be used by companies for brand tracking and social media monitoring. Internal channels can be created for any product, company, brand, or competitor name — enabling marketing, PR, and customer service professionals to track and participate in all related conversations, posts, tweets, and comments across the Web. The technology can also be used publicly to create a fun social space for fans of a brand to participate.

Try the next generation of news discovery!

How do you handle the stream of news content arriving every minute, every day? Both newspapers, RSS-readers and Twitter are great ways of finding news – but all of them are very time consuming and it’s terrible hard to only find the news that matters to you.

Twingly Channels will bring a new era of news discovery! With a filter on top of the flood of news, we’re having a perfect overview of what’s most interesting for you right now. Twingly Channels is simply the solution for the biggest problem of the real-time web: information overload.

Set up a Channel for following YOUR favorite artist or band!

Twingly Channels is the ultimate tool for discussing and sharing news about your favorite artist or band with other fans. It’s simple to share links, pictures, videos, polls, events and even music (via services like Spotify and Soundcloud) and gives you the perfect overview about everything that’s related to your favorite artist.

If you are an artist looking for ways to connect to your fans, set up a channel that displays news about gigs and releases! This way you will enable a new way of fan interaction which in return gives you new opportunities to promote yourself.

Set up a Channel to follow and discuss YOUR favorite sport or sportsteam!

Do you miss a good overview of the news about your favorite sportsteam or sport, where you can discuss these news with other fans? Twingly Channels will bring you a new, more interactive, way of discussing news about what matters to you with other fans.

Set up a Channel, invite other fans and let the conversation begin!

Twingly Channels is the ultimate backchannel for any event or conference. With a real-time flow of information coming in to the channel, without refreshing the page, the interactive discussions could flow like never before!

By using real-time blog search and microblog search the content written with hashtags (#FOWA for example) and every blog post covering the event will automatically come in to the channel. Besides this, the people using the channel could post links, videos, pictures and polls to the channel to share with the people using it.

Twingly loves bloggers!

Whatever topic you are blogging about, you can create even more engaged readers by setting up a Twingly Channel that covers everything that is published around the web on that same topic. By bringing in all the news and conversations around your topic you provide incredible value for them.

Or if you want, set up a channel to monitor the discussions around your own blog to get an overview of everyone is blogging and tweeting about the stories you have shared.

Use Twingly in your business

Twingly Channels will be the ultimate tool to monitor your business, brand and branch in an interactive way perfect in the era of social media. By using closed Channels only accessable for employees internal discussions could flow and becoming more effective than by time consuming emails and instant messaging services.

Use Twingly Channels for marketing purposes! Start a Channel to come closer to your customers, their discussions and let them discuss what both you and them already are talking about -togheter! If you want, skinn this Channel and remove the Twingly branding and use it on your own domain.

Twingly Channels is launching into private beta and will be open to the public later this year.

Founded in 2006, Twingly is the creator of Twingly.com, the popular blog search engine featuring a spam-free, faceted, social search for the global blogosphere. Without any marketing, Twingly.com currently serves 25M+ search results per month, most through the Twingly API.

Twingly has been instrumental in driving change in European media by connecting mainstream media with blogs through its enterprise offering Twingly Blogstream, a moderated trackback function for large websites, providing measurably higher visitor engagement and greater attention in the blogosphere. Twingly Blogstream is used by 100 newspapers, magazines and television channels in ten countries, helping them get more attention from bloggers and generating 300M+ monthly widget views.

Source: Twingly.com Twingly is headquartered in Linköping, Sweden.

This entry was posted on Thursday, October 1st, 2009 at 10:23 am and is filed under News, Updates. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.