Tucows Sweetens Search with Butterscotch

Tucows just announced the launch of butterscotch.com, a new online video network that offers educational and user-friendly instructional shows designed to demystify technology for the average technology consumer.

Butterscotch’s technology video content helps consumers understand and use products, services and software they may otherwise find too techie. The site launches with 35 video tutorials, with plans to reach 500 clips by next spring, featuring tech tips, tricks and “how-to’s” for the non-sophisticated technology consumer. It will also publish mutli-episode tutorial specials that will examine a range of topics such as “Facebook for Grownups,” and “Flickr for the Frightened.” Visitors can also view a news show that features the Internet’s best viral videos, called the “A-List,” “Miss-Download,” a show that highlights the best file downloads on the Internet, and “Lab Rats,” a tech advice show that already enjoys 150,000 weekly downloads.

Butterscotch adds a new dimension to Tucows. It further illustrates the company’s goal to provide simple, useful services that help people unlock the power of the Internet. In addition to consumers, marketers at technology companies and retail outlets can use butterscotch.com content to help their own customers better understand the products they are offering.

 

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