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Thursday, March 20th, 12:45pm-1:45pm

Advertising Track: My Search is Better Than Your Search

The entrepreneurs and those who dare to do things differently have shaped the web and search as we know it. Is innovation dead? We at Search Engine Strategies and AltSearchEngines don’t think so. Though most experts agree there will be no “Google Killer,” there will be several emerging technologies that will shape the way we search, find and retain content.

Audience members will be invited to join in the discussion. Each 7 minute presentation will be given by the company’s top executive, profiling their site, how it was built, who it had in mind and how it works. Kevin and Charles (and a special guest) will review each presentation and the winners will be declared with a little help from the audience. Presentations will be judged live on technical efficiency, relevance and practical functionality.

Speakers:

• Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch
• Charles Knight, Editor, ReadWriteWeb network blog, AltSearchEngines

Contestants:

• Steven Krein, CEO, Organized Wisdom.com
• Mark Cramer, CEO, Surf Canyon
• Tom Wilde, CEO, EveryZing
• Michael Brown, CEO/President, HealthPricer
• Brad Bostic, President, Chief Marketing Officer, & Co-Founder, ChaCha