TRAACKR measures online influence on the social web. We use a methodical approach to find meaning in the massive amount of data we collect on social media and identify the most influential individuals in their community.
Our goal is to help companies, community leaders and consumers at large strike a new balance in which the social web is not a counter-culture but rather a recognized force that helps companies reach higher grounds.

We believe social influencers to be the pivotal force to lead this change.

Traackr’s Online Authority List is a list of individuals steering online conversations about a specific market or topic. Traackr scans the social web to identify the most influential and most relevant people online and dynamically generates your Authority List.

Each Authority List includes detailed profiles for each influencer with contact information, influence score, recent posts, an online identity card, and complete performance data.

Traackr also supports the execution of the engagement campaign by providing real time performance metrics.

Traackr provides services to PR and marketing agencies to help them understand who they should engage for specific campaigns. We also offer a free online service to help social influencers understand where they stand.

SOURCE: TRAACKR

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