Find your next job with just one search – It’s JustJobs

June 3rd, 2009 by Charles S. Knight
Posted in Job Search, Verticals | 2 Comments »

justjobs-smallThe JustJobs network is a collection of job search engines developed by LatPro for the USA. An innovator in the online employment industry, LatPro was launched in 1997 when it became the very first job board connecting Hispanic bilingual job seekers with recruiters searching for multilingual and multicultural professionals.

In 2006, LatPro launched DiversityJobs.com, its first job search engine for a wider audience of minority groups. LatPro’s job boards are consistently ranked at the top having won WEDDLE’s User’s Choice Award for 2006, 2007, 2008 and 2009 – The Elite of Online Employment.

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LatPro CEO Eric Shannon has been writing about job boards since 2006 on his blog at InternetInc.com where you can read about his fascination with the free classified movement. JustJobs.com grew from this interest and a strong desire to create more value for job seekers, employers and job boards.

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The LatPro team is always on the lookout for new ideas or partners and would love to hear from you

Source: JustJobs

SearchMerge: Social Search in Real-Time

June 3rd, 2009 by Mark Thompson
Posted in Newcomers, Social | No Comments »

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Real-time search has become extremely popular with online searchers.  SearchMerge allows you to search sites like Google, Twitter, FriendFeed, Flickr, and YouTube, all at once.  To identify which search engine the result is pulled from, SearchMerge adds a small logo next to the result.  The homepage gives you the option of choosing an individual search engine or selecting them all.  Just recently they have added Last.FM, Vimeo, and Technorati to their list of sites you can pull in results from.  You have options to search by normal search or “I’m Feeling Lucky”.

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One of the cool features about SearchMerge is the ability to pull in real-time search results from rich media websites.  Images, videos, and text will all show up in the same results area, with real-time results showing at the top.  Updated results will continue to come in as it finds new results matching your search query.  Businesses can use the new search engine as a reputation management tool by monitoring their brand name, products, or keywords in real-time.

Overall, there are still some tweaks that need to be made in terms of providing relative results; however they do a great job of combining multiple search engine results with up-to-date features.

Search for Your Reputation with 5 free monitoring tools

June 3rd, 2009 by Guest Author
Posted in Guest Authors | 3 Comments »

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Mihaela Lica

Managing online brand reputation is one of the challenges faced by modern PR companies. Many rely on software provided by companies like VOCUS, Cymfony , Nielsen, and others to generate reports for their customers. For boutique-sized companies and for freelance PRs the vendors enumerated above fail to provide an affordable solution.

I’ve spent some time testing various tools, not only because I want to make a conscious effort to cut costs, but also because I am sure that the web already offers powerful brand monitoring tools at a fraction of the cost. Not long ago I described two services: WebNotes and Diigo.

With some refinement, WebNotes could become a great report-generating tool: the interface, in its actual form, is simple (to the point of dullness) and elegant, but it lacks structure (sorting the URLs based on site Google PageRank, Alexa rankings, compete scores, popularity, etc).

While both WebNotes and Diigo can be easily used to collect data, they are both still time-consuming: their tools are only useful for manual surfing of the Web, and although Diigo does provide content recommendations based on tags (and personal preferences) this is still not enough to make these services suitable as brand monitoring tools.

Google Analytics

The easiest way to monitor brand reputation without spending a dime is probably Google Analytics. However, Google Analytics has the drawback that it does not offer real-time reports and it doesn’t index every site that refers to a certain page, although it displays some of these as “traffic sources.”

Another drawback is that, as a PR company, you might not always get access at your customers’ Google Analytics account, so if you don’t, how do you report? Clients will not always “take your word for it” – you have to have proof that your work did generate the viral response they expected.

Google Comprehensive Alerts

Setting up Google Comprehensive alerts “as-it-happens” is a possible choice. If you choose this option, make sure you save the links – why not using WebNotes, which, if you see my previous review, allows you to group web pages in “files” and eventually, you can generate a PDF comprising all the links.

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Another option could be StartPR – which has a free option for tracking one topic by scouring different sources like Twitter, Google Blog Search, Technorati, IceRocket, BlogPulse, Techmeme, etc. But StartPR, despite the “paid” versions already present on the site, is still a beta and hasn’t been updating their blog since February. It is not particularly useful to generate reports either: no visual graphics, no demographic statistics, no maps overlay – basically only a collection of links.

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BrandsEye

Not free, but ridiculously affordable (only 1USD/month) is BrandsEye. The cheapest plan can be used to monitor any brand name: it updates every 12 hours, and allows the monitoring of maximum 5 terms. Unfortunately it uses only Google Allerts to gather data – again, it might be missing some sites which are not indexed by Google in real time. On the other hand, the advantage of using BrandsEye is that it generates some graphical reports, and provides analysis of domains with high brand mentions.

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And the Winner is SM2 by Techrigy

The most useful tool I found so far is SM2 by Techrigy. A free account allows to monitor up to 5 Search Words/Phrases, and store up to 1000 results. This tool is far more in-depth than BrandsEye: it offers graphic reports for all kinds of data, from daily searches to content tone and emotion. This is the best tool to use to generate reports for companies with relatively low buzz (since it only stores 1000 search results). For clients with broad coverage, you have to update. However, the paid SM2 plans start at $600/month – which is seriously overreaching if you compare the service with more competitive ones like VOCUS for example. A summary calculation makes SM2 almost twice more expensive than VOCUS per year. But for basic needs the free SM2 solution is the best thing in the industry.

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Original post here.

This summer, search for a fair on Festivals.com!

June 3rd, 2009 by Charles S. Knight
Posted in Verticals | No Comments »

header_festivals1Festivals is the largest resource on the Internet for information about community festivals, fairs and special events. With more than 40,000 community events worldwide behind the pages of Festivals.com, we are the most popular and widely used web site devoted exclusively to the global festival industry.

For consumers, we provide ways to find festivals around the corner or around the world, to plan travel, to make reservations and to learn something about how communities around the world celebrate.

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For event producers and managers, we provide promotion to consumers through our website and TV programs, sponsorship sales support and a place to finding performers, vendors and suppliers called Producer Backstage

For sponsors and their agencies, we provide building blocks to create SurroundMedia™ on-air on-line on-ground marketing campaigns, develop Planned Communities™ of festivals, and offer activation services at events.

For suppliers, performers, vendors, consultants and others who work in the industry, we provide ways to present their products and services to hundreds of thousands of consumer prospects, and to find new festival sales locations by geography, attendance and date, right from their desktops. Source: Festivals

Try an Espresso (the search engine) today.

June 3rd, 2009 by Charles S. Knight
Posted in News Search, Updates, Verticals | No Comments »

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Emerjent develops web applications that track emerging technologies, from their origin in the human imagination to their development into potentially world-changing products and companies. Our flagship product, Espresso, is the premier emerging technology information search engine. Using a proprietary ranking algorithm, Espresso delivers a single site for up-to-date and in-depth information on the most promising technologies, people and companies that make up today’s knowledge-based economy. Learn more about Espresso, and if you like what you read, register for a free trial.

espresso21Espresso™ is indeed a “search engine”, but has little in common with others in the field such as Google and Yahoo, beyond the fact that a user types in a query, and results are returned from an indexed collection of documents or web pages. Espresso differentiates itself from these other tools in the following ways:

Data focus: millions (not billions) of (useful) documents

Instead of indexing the entire web, Espresso™ focuses on a specific set of documents from the “deep web” that are essential to tracking emerging technologies, especially those in biotechnology, chemistry, biology, and medicine. These documents, which are automatically pulled from various sources and indexed daily, include US issued patents (1976-present) and US patent applications (2001-present), peer-reviewed research papers, NIH, NSF, and SBIR/STTR research grants, grant solicitation announcements, news stories from 1000 trusted technology sources and market and web search data. Many of these documents are not even accessible from today’s web search engines.

Indexing: far beyond just keywords

Because the Espresso data collection is smaller and more focused relative to the popular “whole web” search engines, the information pulled from these documents goes beyond the typical indexing of words and phrases. Processing of these documents includes the extraction of people, companies, and universities, followed by mapping the connections which link these entities together into a complex “social network” or “innovation ecosystem”.

This is where Espresso really diverges from your everyday web search engine. In addition to indexing millions of words and phrases from an extensive collection of technology documents, Espresso™ also contains a “people index” currently consisting of over 5 million people. This index not only links people with documents (such as when a person was an inventor on a patent, an author on a paper, or appeared in a news story), but also maintains a detailed, up-to-date profile of each of these people , from current affiliation to amount of grant funding awarded, and who they are most closely related to in the technology universe.

Analogous to the “people index”, Espresso also contains a “places index”, currently consisting of over 1 million corporations, academic institutions, and government labs. This “places index” links documents to places and maintains a profile of each of these places, including such data as web address, physical address, a full list of people affiliated with the organization, as well as a list of closely related places.

Search:
multiple paths to better results

Espresso™ is all about technologies, people, and places, from the initial query to the results presented. In order to allow for better searches without requiring the use of complicated syntax to distinguish between, for example, “Apple” the company and “apple” the fruit, Espresso has three search boxes, which we find strikes the right balance between ease of use and relevance of search results. For example, when a person thinks about technology, she will usually know at least one of the following: the person associated with the technology, the place (company, university, city, state, etc.) where the technology was developed, or some keywords describing the technology. For this reason, Espresso allows the input of any combination of these three, which can result in some very powerful searches. For example, using current search engines for the following query is nearly impossible without much patience and time:”I met a guy at a conference named Charles Wood, from University of Nebraska, and I know he does AIDS research. Tell me more.” Espresso makes it easy.

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Everyone has experienced the typical web search: an initial vague query leads to an extremely large set of results that match the query (e.g., Results 1 – 10 of about 2,660,000). The problem with this approach is that often the reason you are searching in the first place is because you are trying to learn about a new topic. Hence, at this stage you simply aren’t able to conjure up a carefully crafted query that will yield useful results. The only way around this problem with currently available search tools is to embark on a time-consuming series of searches in which you gradually refine your query based on the distilled content of the previous search results, eventually leading you to the information you desire. Espresso™’s assisted search removes all of the drudgery associated with the above approach, while still giving you control over the search where it counts. Upon initiating an assisted search, Espresso™ automatically sifts through the potentially thousands of documents that match your query and generates the most important words from those documents. At this point, you can use your newfound knowledge of the topic to jump into your search results from an informed platform rather than from ignorance. As long as you know at least one search term to begin your search, the assisted search will use that word or phrase as a seed to generate several additional terms, ultimately helping you make a more informed query.

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Search: self-service or full service

Whether you prefer to have full control over your searches or would rather leave that up to our experienced team of analysts, Espresso may be the answer for you. For those who desire instant results, both the uniqueness and enormous utility of our search interface will be quickly apparent. For those who don’t have the time, they can leave a search request with our team, who will use the full power of Espresso to deliver a caliber of results not seen anywhere else. And of course it goes without saying that we will customize the format of the results to fit your needs, whether it be through web access to a personalized results page, a collection of PDF documents, or a file folder with actual printed documents and analysis. We are willing to work with you.

Results organized: not just a pile of documents

Instead of spitting out a long list of documents for the user to scroll through and read, Espresso™ provides much more useful information: lists of people, places and documents conveniently separated into tabs, specific to the user’s query, and ranked using a proprietary ranking algorithm. Because of the extensive data pre-processing unique to Espresso™, the software understands that documents should be ranked not only on keyword relevance but also on the “technology impact” of the actual document, and that this means different things for different documents. For example, while a patent should be ranked based on the amount it is cited by other patents, the specific section of the document in which the keyword matches appear (e.g., claims vs. description), and the actual “reputation” of its inventors, the score for a research paper needs to take into account the prestige of the publishing journal. Moreover, the ranking algorithm goes beyond documents. This means that Espresso grasps the concept of a person or a company and actually ranks them according to their contributions to their field. They are not just more keywords in a sea of text.

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Sharing results: no one works in a vacuum

Because Espresso™ is a web-based application, once you have your results, so can everyone else. A simple click of the Share button allows you to give instant access to your colleagues, ideal in today’s collaborative world. One group for which this feature is particularly ideal is IP attorneys, where easily sharing knowledge with colleagues or inventors should be taken for granted, but unfortunately is not. Espresso has the potential to change the status quo in this area.

Source: Emerjent / Espresso